Value is an all-encompassing term comprised of performance relative to the position, league and readily available alternatives, as well as the price paid to acquire that production. It’s also fueled by the utility of the player to the team in how he is used. A team can maximize value by using a player according to his strengths while masking his faults. However, if a team perceives a player incorrectly, it runs the risk of minimizing his value.
This idea of maximizing strengths most often surfaces in the form of platoons. A lefty-crusher who struggles against righties won’t face same-handed pitchers much in a straight platoon. The idea of perceiving a player incorrectly and minimizing his value occurs when teams incorrectly view a platoon player as an everyday starter.
Which brings us to the free agent market, which still includes Cody Ross, Scott Hairston and Juan Rivera, three players best utilized as the lefty-crushing component of a platoon sandwich. Only Ross is viewed by many teams as an everyday starter — valid to an extent — and is seeking a contract commensurate with that view.
While he could certainly start for several teams, his value is largely connected to his production against lefties, who only throw about 25% of the innings in a season. He is a better overall player than Hairston and Rivera, averaging ~2 WAR over the last four seasons, yet he is 32 years old and is reportedly seeking a deal in the 3/$24 vicinity.
Given these factors, teams might find it more cost-effective to sign Hairston or Rivera for a strict platoon role. Assuming they are platooned with players that hit righties well, an interested team could eke out even more production.
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